People Behind the Pixels

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Lamb & Company

  • All
  • animation
  • software design
  • pioneer
  • founder
  • Larry Lamb was President of Lamb & Company and its affiliated software company, LambSoft. A pioneer in the world of 3D animation and computer graphics production, he founded Lamb & Company in 1980 and has been at the forefront of innovation in technology development for computer animation and digital effects for advertising and broadcast for close to two decades. His contributions to the industry include both early adoption and testing of new software systems and the development of proprietary software code on a large scale.

  • Lamb & Company created some of the world's first flying logos when it acquired the first license of Wavefront software, allowing them to do production internally without relying on film or outside film support services. The Wavefront Preview software complemented their Oxberry equipment by allowing staff to previsualize the work being done on the computer controlled animation camera. This way of working was a 'preview' of the coming the shift to computer graphics in the industry at large.

  • First Wavefront licence

    Lamb & Company created some of the world's first flying logos when it acquired the first license of Wavefront software, allowing them to do production internally without relying on film or outside film support services. The Wavefront Preview software complemented their Oxberry equipment by allowing staff to previsualize the work being done on the computer controlled animation camera. This way of working was a 'preview' of the coming the shift to computer graphics in the industry at large.

  • About the same time, Larry bought the core animation technology developed at Cranston Csuri, one of a handful of 'original' computer animation companies that passed into history. This substantial body of 'prior art' in animation technology served as the basis for Lamb & Company's internal development efforts.

  • Cranston Csuri software

    About the same time, Larry bought the core animation technology developed at Cranston Csuri, one of a handful of 'original' computer animation companies that passed into history. This substantial body of 'prior art' in animation technology served as the basis for Lamb & Company's internal development efforts.

  • In 1997, Lamb & Company spun off LambSoft, a software technology development company whose goal is to productize motion editing and compositing software created as part of the company's long term efforts around blending motion capture with keyframe animation.

  • Lambsoft

    In 1997, Lamb & Company spun off LambSoft, a software technology development company whose goal is to productize motion editing and compositing software created as part of the company's long term efforts around blending motion capture with keyframe animation.